Novelist and senior journalist C. Radhakrishnan urged journalism students to use the opportunity of Social Media, effectively and not to see it as a threat.
When news becomes a product ,the media firms fail to ensure credibility-he said.
He was inaugurating a workshop,’Media Tomorrow’,organized by the Kerala Media Academy,in co-operation with the Calicut Press Club ,in Kozhikode on Tuesday.
“No medium is a threat to another medium.When new technology emerges, the style of the media also changes
In earlier days,radio was said to be .a threat to newspapers.However,both the medium showed the progress.
“When television entered in the scene,anxiety gripped over the print media.But,later the newspapers proved its survival.
Even if media turned as an industry,the entry of social media empowered new media platforms to stood its own way in the field.”-he added.
Calicut Press Club president Kamal Vardoor presided over the function.
Kerala Media Academy Chairman Sergy Antony,in his key note address, said ultimately,journalist had a role to ensure the truth in news reporting.
Kerala Media Academy former chairman N.P.Rajendran,Shajahan Kaliyath,Meljo Thomas took class.
Kerala Union of Working Journalists president P.A.Abdul Gafoor , Institute of Communication and Journalism Director VE Balakrishnan,E.P.Muhammad,P.VipulNath,were among the speakers.
Calicut Press Club secretary N.Rajesh welcomed the gathering.K.C.Riyas expressed vote of thanks.