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Royal Enfield resurrects to new look and features

  • CNM Business Reporter

Royal Enfield,once a sensational brand among motorbike fans,now set ready to launch its all new variant, Royal Enfield Classic 350 a resurrection of the old majestic look and features with a cutting edge new age specifications.

The new model will hit the auto market very soon thanks to its 11 color ways  and five variants.

The ex-show room price of this bike in Chennai begins from  RS.1,84,374

Test rides and bookings have already begun. Redditch variant will be available in showrooms from October,20 21 onward.

Price ranges of Royal variants are as follows:

Redditch series-Rs.1,84,374

Halcyon series-Rs.193,123

Classic Signals-Rs.2,04,367,

Dark series -Rs.2,11,465,

Classic Chrome-2,15,118

Booking is available either  through  https://www.royalenfield.com/ website or  Royal Enfield mobile app.

About Royal Enfield The oldest motorcycle brand in continuous production, Royal Enfield has created beautifully crafted motorcycles since 1901. From its British roots, a manufacturing plant was established in Madras in 1955, a foothold from which Royal Enfield spearheaded the growth of India’s mid-sized two-wheeler segment. Royal Enfields are engaging, uncomplicated, accessible, and fun to ride; a vehicle for exploration and self-expression. It’s an approach the brand calls Pure Motorcycling. Royal Enfield’s premium line-up includes the all-new Meteor 350 cruiser, Interceptor 650 and Continental GT 650 twins, the Himalayan adventure tourer, and the iconic Bullet 350 and Classic 350 singles. Riders and a passionate community are fostered with a rich profusion of events at a local, regional and international level. Most notable are Rider Mania, an annual gathering of thousands of Royal Enfield enthusiasts in Goa, and Himalayan Odyssey, a yearly pilgrimage over some of the toughest terrain and highest mountain passes. A division of Eicher Motors Limited, Royal Enfield operates through 1033 large format dealerships and 1038 studio stores in all major cities and towns in India and exports to over 60 countries around the globe. The company’s two state-of-the-art production facilities are located at Oragadam and Vallam Vadagal, near Chennai. Royal Enfield recently invested in two world-class technical centers, in Bruntingthorpe, UK, and Chennai, India, and in 2020 opened its first assembly unit outside India, in Buenos Aires, Argentina. With more than 17% growth year-on-year for the last 5 years and sales in international markets up 96% in 2019-20, Royal Enfield is the leader in the global mid-size motorcycle market.

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